R.J. Hottovy of Placer.ai spoke with Nation’s Restaurant News about foot traffic patterns affecting foodservice and other retail industries as consumers respond to the economic uncertainty around them. Listen to the value and convenience strategies he thinks are increasing traffic and expanding restaurant brands’ reach in a highly competitive environment.
Placer.ai is the most advanced location analytics platform describing physical locations, the people and businesses that interact with them, and the markets they inhabit. Placer empowers restaurant professionals to inform real estate decision making like expansion and lease negotiations, analyze consumers to enhance marketing and merchandising, and understand market trends for benchmarking and operational improvements.