Restaurant LTO Playbook: Tap Into Trends While Protecting Margins
Mark Brandau of Nation's Restaurant News sits down with Brad Nelson of JTM Food Group at the National Restaurant Association Show to discuss how restaurant operators can leverage value-add products to capitalize on current menu and consumer trends — including nostalgia, sweet-spicy, and global flavors — while keeping food and labor costs under control. Brad shares insights on creating dishes that drive traffic without straining operations. Plus, hear about the brand’s 5th annual Beer Cheese Throwdown, showcasing real-world innovation from restaurant chain menu developers.
JTM Food Group
J.T.M. Food Group is a forward-thinking food-processing company still rooted in the same principles of the original butcher shop. For four generations, the food professionals at J.T.M. have provided on-trend products and solutions, including sauces, soups, sides, dips, pastas, scrambles, and taco fillings, with the same commitment to integrity and quality we’ve had since the butcher shop days.